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A$AP ROCKY - DON'T BE DUMB
A landmark visual rollout for A$AP Rocky’s long-awaited comeback. Arseni Novo directed all 15 VR visualizers alongside AWGE, with post-production by Novo Luma, for DON’T BE DUMB as it debuted at No. 1 on the Billboard 200.
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Directed by AWGE and Arseni Novo​
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Creative Director: Robert Gallardo
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Post Production by Novo Luma
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Executive Produced by Blank Square Productions & Digital Sword.
Executive Producers: Edgar Esteves & Joan Pabon
VFX by LustraFX
VFX Supervisor: Valentin Grosu​
3D Modeler: Turbo
Digital Asset Manager: Cult Vega
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