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PHARRELL x ADIDAS - FLAT EARTHER
A new chapter in the Pharrell x adidas universe. The “FLAT EARTHER” launch visual helped establish the new visual language for VIRGINIA.
Directed and Post-Produced by Arseni Novo
Post-Production by Novo Luma
Produced by Blank Square Productions
Creative/Art Director: Stijn van Hapart
Creative Producer: Bianca Javogue
VFX by Spirit View, EverydayWe and Novo Luma.
A visual companion to Pharrell and Neil deGrasse Tyson’s conversation, directed by Arseni Novo.
A global pre-launch teaser for the "FLAT EARTHER" website launch on Black Yacht Rock. Depending on where you were in the world, the visual shifted through sunrise, day, sunset, and night.
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